ENCINO VELO CYCLING CLUB (EVCC)
Southern California’s Newest Premier Cycling Club  

With the return of  Lance Armstrong’s to the cycling arena, an interest on this  amazing  seventh win in a row at the Tour de France, has returned to not only the U.S.,  but  Worldwide.  The growth of interest on this  “extreme” and adventure sports worldwide, and the general trend towards health and fitness in the U.S., bike racing is returning to the radar of the mainstream consciousness. Want proof? Just flip through the channels on your television and you will see big-budget ads for a huge variety of products all featuring images of cycling. Now is your chance to capitalize on this burgeoning trend and tune into the consciousness of a larger market and have your company or product name associated with an active, healthy lifestyle. Be presented by a diverse group of individuals who are as enthusiastic as they are talented. And to incorporate a partnership with a team that competes in a variety of cycling discipline into your overall marketing strategy. Becoming a sponsor partner of the Encino Velo Cycling Club is more than just having your company or product name on a “rolling billboard”. It is indeed a partnership and the members of EVCC are eager to spread the word about your product or company. This is a relationship designed to help grow your business. A sponsoring partner with EVCC can work for you on three levels: exposure, creating a “buzz” and diversified expertise. If your target market is active and outdoorsy, or if you want your product or company name associated with a healthy, sportsoriented lifestyle, a partnership with EVCC can deliver the maximum value for your promotional dollar. EVCC’s members are active in the competitive ranks of road, track & time trialing and have participated and won in many of these events. The EVCC is one of the most visible teams at the Encino Velodrome and the ADT Event Center. Both velodromes are home to some of the most important track events in the state & country, if not the world. Members of the EVCC have also participated in almost all of the road races scheduled this past year with many podium finishes. EVCC has also had winners in the Piru Time Trials which is one of the major time trialing events in Southern California. With participation across these cycling disciplines, EVCC racers can generate substantial exposure for your product or company. A sponsoring partnership with the Encino Velo Cycling Club can be a cost-effective way of implementing an effective marketing campaign for your business. Racers are not employees of your company, yet they have a vested interest in your success. Their network of friends, family and co-workers expand far beyond the realm of the cycling community, so information about your product or company can reach a larger audience through the efforts of the EVCC’s membership. This element of the sponsoring partnership has been a key benefit for some of EVCC’s continuing sponsors, including: Specialized Bicycles, Cycle World, Accelerade & Endurox, Rudy Project, West Hills Chiropractic, Tufo Tires, Axis Sports, Media Page and many others. EVCC thanks these sponsors for their commitment and on-going support.

For additional information, please contact:

President:                    Tom Kravitz,tom@mediapage.com

Vice-President:             Stefan Mayer, dingophoto@earthlink.net

Treasurer:                    Ken Norland

Secretary:                    Dan Nelson

Webmaster:                 Sarah Horvet, drhorvet@hotmail.com